Mike Spier, the new president and CEO of U.S. Wheat Associates, says global demand for high-quality wheat continues to rise, outpacing production at times over the past decade. While international competition has grown, particularly from the Black Sea and Australia, Spier believes U.S. wheat stands out for its quality. He acknowledges ongoing market volatility driven by geopolitics and economic shifts but says U.S. Wheat helps overseas buyers manage risk through timely, transparent information. Despite low wheat prices and rising input costs challenging U.S. farmers, demand from millers for consistent, high-performance wheat provides opportunity.